December 16th, 2008
Sales force automation systems can also affect sales management. Here are some examples:
· The sales manager, rather than gathering all the call sheets from various sales people and tabulating the results, will have the results automatically presented in easy to understand tables, charts, or graphs. This saves time for the manager.
· Activity reports, information requests, orders booked, and other sales information will be sent to the sales manager more frequently, allowing him/her to respond more directly with advice, product in-stock verifications, and price discount authorizations. This gives management more hands-on control of the sales process if they wish to use it.
· The sales manager can configure the system so as to automatically analyze the information using sophisticated statistical techniques, and present the results in a user-friendly way. This gives the sales manager information that is more useful in :
1. Providing current and useful sales support materials to their sales staff
2. Providing marketing research data: demographic, psychographic, behavioural, product acceptance, product problems, detecting trends
3. Providing market research data: industry dynamics, new competitors, new products from competitors, new promotional campaigns from competitors, macro-environmental scanning, detecting trends
4. Co-ordinate with other parts of the firm, particularly marketing, production, and finance
5. Identifying your most profitable customers, and your problem customers
6. Tracking the productivity of their sales force by combining a number of performance measures such as: revenue per sales person, revenue per territory, margin by customer segment, margin by customer, number of calls per day, time spent per contact, revenue per call, cost per call, entertainment cost per call, ratio of orders to calls, revenue as a percentage of sales quota, number of new customers per period, number of lost customers per period, cost of customer acquisition as a percentage of expected lifetime value of customer, percentage of goods returned, number of customer complaints, and number of overdue accounts. More complex models like the PAIRS model (by Parasuraman and Day) and the Call Plan model (by Lodish) can also be used.
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· The sales manager, rather than gathering all the call sheets from various sales people and tabulating the results, will have the results automatically presented in easy to understand tables, charts, or graphs. This saves time for the manager.
· Activity reports, information requests, orders booked, and other sales information will be sent to the sales manager more frequently, allowing him/her to respond more directly with advice, product in-stock verifications, and price discount authorizations. This gives management more hands-on control of the sales process if they wish to use it.
· The sales manager can configure the system so as to automatically analyze the information using sophisticated statistical techniques, and present the results in a user-friendly way. This gives the sales manager information that is more useful in :
1. Providing current and useful sales support materials to their sales staff
2. Providing marketing research data: demographic, psychographic, behavioural, product acceptance, product problems, detecting trends
3. Providing market research data: industry dynamics, new competitors, new products from competitors, new promotional campaigns from competitors, macro-environmental scanning, detecting trends
4. Co-ordinate with other parts of the firm, particularly marketing, production, and finance
5. Identifying your most profitable customers, and your problem customers
6. Tracking the productivity of their sales force by combining a number of performance measures such as: revenue per sales person, revenue per territory, margin by customer segment, margin by customer, number of calls per day, time spent per contact, revenue per call, cost per call, entertainment cost per call, ratio of orders to calls, revenue as a percentage of sales quota, number of new customers per period, number of lost customers per period, cost of customer acquisition as a percentage of expected lifetime value of customer, percentage of goods returned, number of customer complaints, and number of overdue accounts. More complex models like the PAIRS model (by Parasuraman and Day) and the Call Plan model (by Lodish) can also be used.
Americano the best top 10 >>> Read more...
- Mood:innocent
- Music:Coldplay
The world of technology is changing fast. When I was young, it was not uncommon for tradespeople to use a horse and cart for local deliveries around town. Now, we have trains that ride on a magnetic field, jet aircraft and hybrid cars. The idea of a hybrid is quite fascinating. As a gardner, to be able to take two different species and create something new with the best qualities of both. As a technologist, to be able to take a conventional internal combustion engine and combine it with electric motors. Its like a marriage. When the two components work well together, they are strong. If theres disharmony, breakdown follows close behind. So whats driving this hybrid technology? The main reason is fuel economy. Gas prices have been rising fast with the $4 gallon reached and passed. Although some prefer to play around with biofuels to keep conventional engines running on greener fuel, the better strategy looks to use less fuel. Its now not uncommon for hybrid vehicles to achieve 50 mpg - a big improvement on the SUVs and Hummers. The retail prices have been quite high as the first of these new cars rolled out on to the public roads so, to encourage the switch to this more eco-friendly technology, there have been various federal and state tax incentives. Some states have been giving priority in the use of parking spaces or reductions in tolls. All these add up to big savings, which get even bigger when you look at the auto insurance industry. Many of the companies offering auto insurance have been offering a discount of up to 10% for those using the new technology. Using a site like this is the best way of shopping around to find out which company is offering the best rates. This is not a corporate policy to combat global warming. It reflects the reality that those who buy hybrid cars are more thoughtful and careful, buying a vehicle that is slightly less powerful than the conventional car, and one that will probably not be driven quite as many miles in a year as the conventional car. People who drive less powerful cars more slowly have fewer accidents and so justify lower premiums. Its sad that Detroit chose to stay with the gas-guzzler as the main product line. The big three U.S. car producers are facing an uncertain future as the hybrids grow more popular. If they survive the economic downturn, hopefully they can retool and compete in delivering this new technology. Until then, imported cars save money both at the gas pump and in reduced auto insurance premiums. They are a good buy.
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- Mood:humorous
- Music:Bjork
Asbestos is a naturally occurring mineral that is known for its durability and fire-resistant properties. If asbestos-containing materials become damaged, toxic asbestos fibers can be released into the air and while inhaling or ingesting such materials, there will be a chance of affecting mesothelioma and other asbestos-related diseases.
Mesothelioma is a rare form of cancer that typically develops in the lining of the lungs. Today, most people is in disbelief when informed that asbestos is not banned in the United States, which is why there is such a need for additional asbestos awareness groups. Patients and family members across the nation are constantly coping with asbestos-related diseases, and asbestos awareness groups could easily provide the support and guidance those dealing with asbestos cancer truly need.
Asbestos awareness groups specifically aims to educate members on mesothelioma treatment, compensation available, and the dangers associated with the toxic substance asbestos. Discussions on the proper handling of asbestos-containing materials and educating the public on such issues are also some of the goals of asbestos awareness groups. Relatives who have lost loved ones to asbestos-related conditions especially benefit from these groups.
More info about >>> Read more...
Mesothelioma is a rare form of cancer that typically develops in the lining of the lungs. Today, most people is in disbelief when informed that asbestos is not banned in the United States, which is why there is such a need for additional asbestos awareness groups. Patients and family members across the nation are constantly coping with asbestos-related diseases, and asbestos awareness groups could easily provide the support and guidance those dealing with asbestos cancer truly need.
Asbestos awareness groups specifically aims to educate members on mesothelioma treatment, compensation available, and the dangers associated with the toxic substance asbestos. Discussions on the proper handling of asbestos-containing materials and educating the public on such issues are also some of the goals of asbestos awareness groups. Relatives who have lost loved ones to asbestos-related conditions especially benefit from these groups.
More info about >>> Read more...
- Mood:Happy
- Music:R.E.M.
